Messe Frankfurt and MEX Exhibitions announce strategic alliance
/Mumbai, Maharashtra, 24th July: The organiser of Paperworld India, Messe Frankfurt India, and the organiser of Gifts World Expo, MEX Exhibitions, announced the merger of their exhibition portfolios.
The merge of the exhibitions will establish a pan-India presence for the gifting and stationery sector with the exhibitions at Delhi, Mumbai, Bangalore and Kolkata. The organisers will deliver a scalable model by creating regional platforms in India’s top-tier commercial and consumption hubs, supporting wider market access for exhibitions by reaching buyers and distributors in multiple cities; year-round business engagement through stagged show calendars; enhanced visibility for brands targeting B2B, retail, and corporate segments; targeted networking and buyer connect opportunities tailored to each region’s commercial pulse.
The upcoming February 2026 Mumbai edition of Gifts World Expo will be rebranded under the Gifts World Expo umbrella, covering the entire gamut of gifting. In addition, Paperworld India, the global brand for the stationery, office, and school supplies sector under the Messe Frankfurt portfolio, will be launched in New Delhi, alongside Gifts World Expo (New Delhi 2026 edition).
Mr Raj Manek, Executive Director and Board Member of Messe Frankfurt Asia Holding Ltd., stated, “Our continued partnership with MEX Exhibitions aims to align our strengths and industry insights to build a nationally relevant and sectorally deep portfolio. With Gifts World Expo expanding into Mumbai and the launch of Paperworld India in New Delhi, we are strategically poised to serve both the B2B gifting and stationery segments more effectively with a strong brand with enhanced offerings through a single-source business platform. Adopting a pan-India strategy focused on these four key commercial and consumption hubs will enable the shows further to drive stronger market reach and sustained business engagement throughout the year for both Indian and global brands.”