Messe Berline launches CIMX with Sourcing China

Beijing, 3rd August: Organised by Messe Berline China, the inaugural business events trade show, China International MICE Exchange (CIMX) will work with Sourcing China, to bring a delegation of qualified corporate decision-makers to the event as hosted buyers.

CIMX, running from 3rd to 5th November 2026, at China National Convention Centre Phase 2 in Beijing, is a new trade show focused on the meetings, incentives, conferences, exhibitions and business travel sectors. Sourcing China, a leading professional procurement organisation in China, focuses on strategic sourcing, procurement innovation and supply chain development. Under the corporation, Sourcing China will recruit and host a curated group of corporate buyers to participate in pre-scheduled one-to-one appointments and networking activities with exhibitors.

Jennifer Gao, Vice Chair of Sourcing China, was quoted, “As more Chinese companies accelerate their global expansion, the procurement of international conferences, business events, and business travel is becoming increasingly complex. By bringing together high-quality destinations, venues, hotels, and MICE suppliers from around the world, CIMX provides corporate procurement managers with a centralised, efficient, and trustworthy ecosystem that significantly improves supplier selection efficiency while reducing procurement costs and communication complexity.”