Baidu posts loss in Q3

Beijing, 18th November: Earlier this week, Baidu, the leading Chinese language Internet search provider, released its financial results for the quarter ended 30th September 2025. Revenues in the quarter were US$4.4 billion, a decrease of 7% year-on-year. The company posted a net loss of US$1.6 billion in the quarter, compared with a net profit of US$1.1 billion in the third quarter in 2024.

Revenues from Baidu’s core business were US$3.5 billion in the quarter, dropped 7% year-on-year. The majority of those revenues (US$2.2 billion) were generated from its online marketing business, which decreased by 18% year-on-year. However, Baidu’s non-online marketing businesses grew 21% in the same period, reaching at US$1.3 billion. According to the company, the growth was mainly driven by AI Cloud business.

Robin Li, Co-founder and CEO of Baidu, commented, “In the third quarter, we demonstrated AI’s transformative value across our portfolio. AI Cloud maintained solid growth momentum, driven by broadening enterprise adoption of our AI products and solutions. Apollo Go significantly accelerated the scaling of its fully driverless operations and kept advancing global expansion, including entry into Switzerland, all while maintaining industry-leading safety standards. In our Mobile Ecosystem, AI-native monetization products such as agents and digital humans delivered rapid revenue growth, showing strong long-term potential. We will continue pioneering AI innovations that create substantial value for users, enterprises, and society, cementing our leadership in the AI era.”