ILEA chapter looks to Africa

Shenzhen, 18th January: Leaders of the Hong Kong and China chapter of International Live Events Association (ILEA) gathered in Shenzhen this week. An interesting key take-away is the acknowledgement that Africa is becoming a growth market.

Cecilia Lavin, vice-president of ILEA’s Europe Middle East and Asia region, said in a recorded address to the Asia chapter meeting at Shenzhen World, that ILEA was considering merging the chapters in Asia and Africa.