Deutsche Messe and Donghao Lansheng extend partnership in China

Shanghai, 24th May: International exhibition organiser, Deutsche Messe, and Donghao Lansheng Group have agreed to expand their strategic partnership by launching two new industrial fairs. The events, the South China International Industry Fair (SCIIF) in Shenzhen and Chengdu International Industry Fair (CdIIF) will be held in June and April, respectively.


The two companies have cooperated for 13 years focusing on organising industrial fairs in China including the China International Industry Fair (CIIF), a leading industrial trade fair in China. On 7th May, the two organisations agreed to extend their cooperation for another ten years.


In addition to launching two new shows next year, the partners also plan to develop other industrial events in China. They will be organised by East Best Shanghai, Donghao Lansheng’s exhibition and events division, in cooperation with Hannover Milano Fairs China, Deutsche Messe’s subsidiary in China.


Arno Reich, Senior Vice President Industry, Energy, Logistics at Deutsche Messe, said, “This partnership bundles our competences in order to expand our industry network and regional coverage. Donghao Lansheng Group is now one of our most important strategic partners in China. Together we are promoting the transformation and further modernization of China’s manufacturing sector.”


Source: Deutsche Messe press release