Shanghai, 24th October: imm cologne, a leading furniture show, will open along side interior design days shanghai (idd shanghai), running from 22nd to 24th November 2018 at the 800 Show venue located close to the Shanghai Exhibition Centre.
Due to the high growth furniture market in China, Koelnmesse, an international exhibition organiser, has opted to open the premium furniture show in Shanghai. According to the organiser, idd shanghai will leverage the strength of imm cologne, showcasing premium and luxury furniture products.
Dick Spierenburg, Creative Director of imm cologne, commented, “We have redefined the benchmark for interiors shows with imm cologne and are now transferring our expertise to other markets. At interior design days shanghai, we can use our experience in designing attractive exhibition spaces at imm cologne and guarantee premium exhibitors a perfect showcase and the right infrastructure to ideally support the impact of the exhibited furniture and furnishings and their message.”
Source: imm cologne press release